How to Use Gradual Tan Lotion Daily

Apply gradual tan lotion like your regular moisturizer every day on clean, dry skin, building color slowly over a week.

The only self-tan method that doesn't require a PhD in color theory or three hours of your Sunday.

  1. Prep your skin. Exfoliate gently the night before starting, then shower with soap to remove any residue. Your skin should be completely clean and dry before application.
  2. Apply in sections. Work in sections from ankles up, using circular motions like you would with regular lotion. Don't overthink it—the gradual formula is forgiving.
  3. Handle tricky areas. Use less product on knees, elbows, and ankles where skin is thicker. Wash your palms immediately after application to avoid orange palms.
  4. Build gradually. Apply daily for 3-5 days until you reach your desired shade, then maintain with every other day application. The color develops over 4-6 hours.